Gap Analysis and Impact Analysis of CSR Initiative of CybageAsha (Rural Upliftment), with Special Reference to Project Category - ‘Drainage’

Authors

  •   Yogesh D. Mahajan Associate Professor, Indira School of Business Studies, Pune, Maharashtra

Keywords:

Cybage, Drainage, Impact and Gap Analysis, CSR

Abstract

The aim of the report is to assess the CSR projects of Cybage (Rural Upliftment Vertical) and to gauge the impact of the CSR initiatives under the aegis of CybageAsha, alongside their gap analysis.

This report includes impact analysis and gap analysis of Project Category- Drainage. Villagers are quite satisfied with sanitation project of Cybage. Health and hygiene has improved due to Cybage intervention but water supply in the toilets is still a challenge. They are quite satisfied with construction quality of these projects. But they expect Cybage intervention on a greater magnitude in order to cover majority population of their villages. Sanitation projects have helped them to save time and live a better lifestyle but there is a need to spread awareness among villagers about the importance of using and drainage system. Cybage should take an initiative to sensitize village panchayat to develop a self-sustaining model from long term sustainability perspective.

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Published

2018-12-17

Issue

Volume 12, Issue 2, December 2018

Section

Research Papers

License

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References

Cybage. (2018), Available from: https://www.cybage.com/company/responsible-business/cybage-asha

Cybage. (2018, November 14), Available from: Cybage: https://www.cybage.com/

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