JOHN, Jackson; SHETTY, Ankit. Influence of Ex-CEO Steve Jobs’s Personal Brand on Apple’s Business Success. SFIMAR Research Review, [S. l.], v. 9, n. 2, p. 38–44, 2016. Disponível em: https://sfimar.srels.org/index.php/srr/article/view/86452. Acesso em: 28 jan. 2026.