SUDHAKAR, Zine Nikhil; SHETTY, Shruti. An E-Multi-Sensory Brand Experience and its Effect on Consumer Behavior. SFIMAR Research Review, [S. l.], v. 9, n. 2, p. 57–62, 2016. Disponível em: https://sfimar.srels.org/index.php/srr/article/view/86475. Acesso em: 28 jan. 2026.